Guides
The questions every label buyer asks, written down
Which material, which adhesive, what the law demands on a jar of jam or a bottle of wine, and how to send us a file that prints the first time. Everything here comes from our own price grid and our own production — no figure on this site is an estimate.
Where to start
Four guides that decide most orders
Choosing your label material
Five questions — water, cold, food contact, shelf appeal, who prints it — and the nine families they lead to, with the real starting price of each.
Choosing your label adhesive
Eleven adhesives, and the surprise: in four cases out of five, changing the adhesive changes nothing on the price. What it changes is which materials you can still have.
EU food labelling — the INCO rules
The twelve mandatory particulars, the fourteen allergens, and the 1.2 mm rule that quietly decides how big your label has to be.
EU wine label rules
Ingredients, nutrition and the QR code: what has to be printed on the bottle since March 2026, and what may live on an e-label instead.
All guides
Everything else we have written down
- Choosing your label material
- Choosing your label adhesive
- Bottle and jar label sizes
- EU food labelling — the INCO rules
- EU wine label rules
- Environmental claims and sorting labels
- Preparing print-ready files
- Variable data, explained
- Label material comparison chart
- EU vs UK labelling requirements
- What drives the price of a label
- Label glossary
Why we write these
A guide that sends you to a cheaper product is doing its job
Most label mistakes are decided long before the order: a paper chosen for a bottle that lives in a fridge, a permanent adhesive on a crate that comes back every week, a label sized before anyone counted the mandatory text. They are cheap to avoid and expensive to discover.
So these guides say when not to buy the dearer option — when a varnish is enough and a lamination is not needed, when a blank roll beats a printed one, when a square sticker beats a round one. If after reading you still want a human, the custom request form reaches someone who makes labels, and we answer within two working hours.
- Prices
- our own 2026 grid
- Materials
- the stocks actually in production
- Rules quoted
- EU regulations, dated
- Updated
- August 2026
- Legal advice
- no — see each guide
Read it, then price it.
Every guide ends where the configurator starts — with a real number.